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From: | kingsley williams |
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With just about 3 months to the 2015
general election, plan by Nigerian politicians to lavish finances on publicity in foreign media has hit the
brick wall as the CNN is reported to be rejecting political advertisements.
It was gathered that several politicians are stupefied by the new reality that the American international cable channel, has resolved to be rejecting commercials with political messages.
A consultant to one of the presidential
aspirants told TheCable that, "We
approached CNN agents in Nigeria to place some adverts for our principal.
We sent the creatives to them as requested and they returned them, saying they do not run commercials that are intended to campaign for votes.
We could not believe it."Similarly, a consultant, who is very much involved in working for the re-election bid of a state governor, recounted the same
experience, saying his team never anticipated that.
Meanwhile, the account manager of CNN International, Ashley Hogan-Gancarz, informed the online medium that there was a general rule not to accept certain advertisements, adding that it was not targeted against Nigerian politicians.
According to him, "CNN International never accepted political or religious advertising.
This is due to Ofcom regulations.
"If you want to promote investment
opportunities, etc. that would be fine, but nothing to do with politics or the 2015 election."
Ofcom is the regulator of the broadcast industry in the United Kingdom, from where CNN International oversees its operations in
Africa.
Advert rates in CNN are among the most expensive in the world as the medium charges up to N5m for a 30-second spot at prime time.
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That notwithstanding, not a few Nigerian companies and politicians typically value the prestige it accords them above the economic cost.
This has gone ahead to spark a bandwagon effect where many do all they can to get on the international network
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CONTINUED FROM YESTERDAY
.... Success is not really about the amount of money you have.Strippers in Lagos state earn as much as 150,000 naira weekly exposing their naked bodies in clubs.Also, some politicians steal public funds,and leave their people to suffer.The list of ungodly means of making money are endless.Can we say people who make lots of money by ungodly means are successful?The likes of Bill Gates and Aliko Dangote can never be poor simply because they have a solution to some of human problems.
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Bill Gate helps solve the problem of information technology.Dangote helps solve the problem of getting some basic needs like salt,cement,flour,steel,oil and gas and real estate.I think success is fulfilling your destiny on earth,and achieving your vision.A lot of rich people today are not successful.What is your own definition of success??? .... TO BE CONTINUED TOMORROW...JOIN US TOMORROW FOR MORE ON THIS FUNNY AND EXCITING STORY }}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}}} ..click here only if you are using your phone http://pin.bbm.com/C002329DA to join to our bbm channel, or just search bbmchannel prettypeoplenaija
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